It hopes to reach more than 250K pets.
NEWTON, MA — BabelBark Inc., a pet-related software developer, has raised $4.5 million in funding that it will use to “expand its reach and services globally, invest in additional marketing resources and recruit top talent.”
The funding comes on the heels of over 300 percent growth in number of dogs connected on the platform since beginning of 2018, according to a press release from the company. The $4.5 million represents an increase to the original Series A funding target of $2.9 million.
“We are excited for this strong financial support from both of our new and existing investors who share our vision to connect everyone in a pet’s life,” said Roy Stein, founder and CEO. “We are ahead of our targets in every parameter and this funding expansion will help us reach more than 250,000 pets on the platform in the next six months, allowing BabelBark to become the most connective and comprehensive platform across the pet care community in North America in a year.”
The company recently announced an expansion of its mobile app and software platform with the inclusion of cat breeds as well as dogs.
Launched in 2016, BabelBark connects pets with pet care businesses such as veterinary practices, trainers, shelters, groomers, walkers, pet sitters, boarding kennels, and more within the pet care community through a digital platform with a mobile application. It offers activity monitoring, connection to primary care and emergency veterinary services, medical records and medication reminders, regional/local pet service providers and products to help pet parents monitor and manage their pets’ needs.
BabelBark is a collaborative platform and a suite of products including:
- BabelBark, a mobile app helping pet parents manage their pet’s records, medications, diet, activity and more. The app is available for download in the App Store and Google Play for free.
- BizBark, a customer relationship management (CRM) platform that helps independent pet businesses such as groomers, shelters, trainers, walkers, boarders and others manage their business and marketing efforts.
- BabelVet, a software platform that integrates with a veterinary practice’s management system allowing the ability to share a pet’s full profile and health care stats instantly.
“BabelBark helps veterinarians gain access to innovation and differentiation to ensure independent practices are on the same playing field as large corporate groups,” said Bill Rebozo, founder, product and market strategist for BabelBark. “The platform puts the veterinarian back in the center of care and enables the pet parent access to not just information but actionable data from remote monitoring to extended services offered outside of the veterinary practice and between visits.”
Rebozo added, “No other solution on the market incorporates this level of connectivity and care. Technology is the great equalizer of the future, ensuring pet parents can interact with their chosen veterinarian and local pet care providers in the way they want—with their smartphone and mobile devices. It’s a win-win for all.”