(PRESS RELEASE) NEW YORK CITY, NY — Smalls, the first-to-market, cat-only fresh pet food brand, announced that their gently cooked, moisture-rich cat food is now available at over 60+ Mud Bay locations. This partnership marks a significant milestone for Smalls, as it continues to expand its reach and provide high-quality, fresh food options for cats and their parents.
Founded in their mission to provide cats with the best nutrition possible, Smalls’ new partnership with Mud Bay is a testament to that commitment. Mud Bay, a leading pet supply retailer in the Pacific Northwest, shares Smalls’ values of providing natural, healthy options for pets. With over 60 locations across Washington and Oregon, Mud Bay is the perfect partner for Smalls to reach more cat parents and provide them with a convenient way to access their fresh cat food.
“Smalls is thrilled to partner with Mud Bay, a retailer that cares as deeply about pets and their families as we do,” states Jason Simmons, General Manager of Retail at Smalls. “Together, we’re not just putting food on shelves; we’re helping cat parents feel confident they’re feeding their pets the very best food possible. It’s a partnership rooted in love for animals and a shared mission to make every cat’s life healthier and happier.”
Jennifer Bratton, Senior Category Manager of Food at Mud Bay adds, “We’re thrilled to partner with Smalls because they truly understand cats and their unique needs. With a variety of textures and proteins, Smalls is a great option for cat parents seeking moisture-rich diets at a price point that offers a practical alternative to traditional canned foods. We’re also seeing more customers looking for fresh and gently cooked options, which makes this cat-first brand an exciting addition to our stores.”
Cat parents can now find Smalls’ fresh cat food in the freezer section at over 60 Mud Bay locations. Customers can also use Smalls’ store locator to find their nearest Mud Bay location and ask the “Muddies” for assistance in finding Smalls’ products. With this partnership, Smalls hopes to make it easier for cat parents to provide their feline friends with the best nutrition possible.
Founded in 2017, Smalls leads a shift in the pet food industry by creating high-protein, human-grade, and biologically appropriate cat food. Its partnership with Mud Bay marks the start of expansion as they aim to make their fresh cat food more accessible nationwide.
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To learn more about Smalls and their mission to provide cats with the best nutrition, visit their website at https://www.smalls.com/.
About Smalls
Smalls is on a mission to make nine lives ten, from fresh food and treats to bowls and toys. Smalls is reimagining what it means to nourish our feline companions — and celebrating the humans who love them. Founded by cat people, for cat people, Smalls is building a world where cats (and their parents) can thrive. For more about Smalls, please visit www.smalls.com.
About Mud Bay
Mud Bay is the largest independent, family- and employee-owned natural pet food and supplies retailer in the Pacific Northwest, operating over 60 stores across the region. Mud Bay is committed to health, education, and community for both pets and their owners. Known for its knowledgeable staff (“Muddies”), high-quality product selection, and solutions-based approach to pet wellness, Mud Bay offers food, treats, toys, grooming, and services with integrity and expertise. For more about Mud Bay or to find a location in Washington and Oregon near you, please visit www.mudbay.com.
