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West Paw Partners With Rio Grande Service Center to Expand Distribution in Southwest, Rockies

The independent pet retailer market in Arizona, New Mexico, Colorado, Wyoming and El Paso will have access to the safe, sustainable toys and healthy treats.

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(PRESS RELEASE) BOZEMAN, MT — West Paw, the Certified B Corporation known for designing products for the love of pets, people and the planet, is partnering with Rio Grande Service Center to help bring its safe, sustainable toys and healthy treats to more dogs through the independent pet retailer market in Arizona, New Mexico, Colorado, Wyoming and El Paso, Texas.

“By partnering with family-owned Rio Grande Service Center, West Paw is expanding support for our retailers in a growing territory,” said Spencer Williams, CEO of West Paw. “We’re grateful to Trent and Rio Grande for their commitment to U.S. manufacturing, our safe, durable and recyclable toys, and our nutrient-dense treats. Rio Grande is a longtime respected leader in our industry, and we’re excited to have them represent our full product line.”

“We are excited to partner with West Paw to bring their innovative, American-made and responsibly created products to our retailers,” said Trent Green, Vice President at Rio Grande Service Center. “West Paw has a tradition of providing best-in-class products that consumers demand. We look forward to partnering with them to support stores in our markets, with a brand that consumers already love and trust.”

Since 1996, West Paw has been ahead of the pack in producing safe, sustainable and enriching toys and healthy, protein-packed treats that are made in the USA. Its toys use recyclable Zogoflex and Seaflex plastic, and are BPA-, latex-, silicone- and phthalate-free, as well as durable and dishwasher-safe. Its treats are made from sustainably sourced ingredients and humanely, regeneratively raised proteins. And every purchase is backed by the company’s Love It Guarantee.

Rio Grande Service Center has been family-owned and operated for 35 years, bringing distribution expertise to retail partners in Arizona, New Mexico, Colorado, Wyoming and El Paso, Texas. The company is known for its exceptional customer service, high fill rates and a dedicated team with years of retail management and sales experience. By prioritizing personal connections, including answering every call with a real person, Rio Grande ensures independent retailers have the support and knowledge to grow their businesses.

West Paw will attend the Global Pet Expo on March 25-27, 2026, at the Orange County Convention Center in Orlando, Florida. Find West Paw at booth 649 in the Sustainability Pavilion.

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About West Paw

As Dog’s Best Friend, West Paw delights dogs while watching out for their human companions and the world we all live in, too. Family-owned and operated from Bozeman, Montana, the Certified B Corporation makes safe, sustainable dog toys that are guaranteed to last, as well as healthy, protein-packed dog treats. Founded in 1996, West Paw has been named one of America’s Best Small Companies by Forbes (2016) and Montana Manufacturer of the Year (2017). Its products can be found in thousands of retailers in more than 40 countries around the world.

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