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And We’re Off! Check Out Our Day 1 Coverage of SuperZoo 2023

New foods and toys and supplements and even extra-hairy ears! What an amazing day we had meeting with brands at the show.




SuperZoo 2023 got off to a fast and furious start Tuesday, with the PETS+ team spending the day zipping around the show floor, checking out new — and new to you — products. Here are just a few of our finds. Follow our Facebook page and/or join our Facebook group for retailers and service providers for live coverage.

PETS+ #3760

West Paw #3739

Huxley & Kent #6557

Momentum Carnivore Nutrition #3661

Earth Rated #2058

Bionic/Hagen #4225

National Animal Supplement Council #3660

Boss Dog Brand & Boss Cat Brand #1352

Annamaet Petfoods #3851

Midwestern Pet Foods Inc. #4639

Natural Farm Chews #1470

Vital Essentials #1568

Petcurean #1358

ZIWI Pets #3425

Dr. Marty Pets #1548

Operation Good Boy #8113

Wild Earth #3761

Badlands Ranch #1548

Propel Communications

FurMe #2331

Guru #7769

Therapetixx #6778

Durkha Pet #4177

See our Day 2 and Day 3 coverage for more product finds!



P.L.A.Y. Media Spotlight

At P.L.A.Y. — Pet Lifestyle & You — toy design is definitely a team effort! Watch PETS+ interviewer Chloe DiVita and P.L.A.Y.’s Director of Sales Lisa Hisamune as they talk about the toy design process, the fine-tuning that makes each toy so special and why every P.L.A.Y. collection is made with independent retailers top of mind.

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