Connect with us

Press Releases

Boss Pet / Petedge Launch Nutritional Supplements for Pets

They are veterinarian-formulated, condition-specific, natural health supplements for cats and dogs.

mm

Published

on

(PRESS RELEASE) Boss Pet Products, dba PetEdge, a supplier of wholesale pet products and grooming supplies, has responded to a rapidly growing market demand for natural nutritional supplements for pets by introducing a new line of veterinarian-formulated, condition-specific, natural health supplements for cats and dogs in the form of tasty soft chews. New Total Pet Health supplements provide scientifically balanced nutritional support for improved health, vibrancy and quality of life.

Each Total Pet Health formula addresses the unique nutritional needs of pets. The all-natural supplements are NASC (National Animal Supplement Council) compliant, made in the USA and contain no wheat, corn, colors, dyes, artificial ingredients or chemical preservatives. The line offers premium-quality nutritional support for hip and joint, pre- and probiotic digestive support, stress and behavior support, skin and coat support and a full-spectrum multivitamin and mineral supplement for overall health and wellness.

Podcast: Wellness Junkie “Coach Caitie” Teaches You to Care for Yourself as Well as You Care for Your Pets
Behind the Pages

Podcast: Wellness Junkie “Coach Caitie” Teaches You to Care for Yourself as Well as You Care for Your Pets

Podcast: Talking Cybersecurity, and Keeping Your Pet Business Safe Online
Behind the Pages

Podcast: Talking Cybersecurity, and Keeping Your Pet Business Safe Online

Podcast: Travel Deals for the Pet Pro on the Latest “Behind the Pages”
Behind the Pages

Podcast: Travel Deals for the Pet Pro on the Latest “Behind the Pages”

“Pets are living longer, which is not only driving rising veterinary costs, it is also increasing the demand for effective, nutritional supplementation,” said Chris Miller, president, Boss Pet / PetEdge. “Pet owners not only want to proactively promote health and wellness at every stage of their pets’ lives, they also want to treat specific conditions and provide greater comfort and mobility for aging pets. Total Pet Health addresses all of those needs with a complete line of natural, effective, life-enhancing of solutions.”

Total Pet Health supplements have been developed by veterinarians using only naturally sourced ingredients. Each formulation is scientifically balanced for optimal effectiveness and every weight-based dose is easily delivered in the form of a flavorful soft chew. “The fact that pets enjoy the flavor and texture of the soft chews promotes a positive dosing experience for pets and pet owners,” said John McGlynn VP marketing, PetEdge, “With Total Pet Health supplements, there is no need to deal with, or try to camouflage, hard tablets, messy powders and odorous oils. Pets happily eat the soft chews and receive the full benefit of perfectly balanced nutrition. Pet owners get the highest value for their money and healthier, happier pets.”

The complete line of Total Pet Health supplements includes:

  • Joint Support — the most commonly purchased, condition-specific pet supplement — is available in regular and PLUS strength for dogs and a formula for cats — contains highly-effective, balanced ingredients such as glucosamine HCL, MSM, chondroitin sulfate and vitamin C to ease stiffness and pain and support synovial fluid, cartilage and connective tissues. The supplement is available in a protein-free formula with hyaluronic acid for dogs of all ages and breeds — which is especially ideal for protein sensitive dogs. The Joint Support PLUS formula is designed for competitive dogs, working breeds and senior dogs with mobility issues. “Our Total Pet Health supplements contain a higher concentration of the essential active ingredients plus the highly-effective Perna Canaliculus — a New Zealand green-lipped mussel and natural whole food source of joint support nutrients, amino acids and omega fatty acids,” Chris Miller explained, “Unlike the perna extract used in other hip and join products, which lack important fatty acids and other bioactive components, Total Pet Health uses the entire organism as a whole food source for maximum benefit.” The PLUS formula also contains manganese (Mn proteinate), an important trace mineral. Joint Support for cats contains the same highly effective ingredients as the PLUS formula for dogs in balanced dosing for cats.
  • Digestive Support supplements have recently joined Joint Support as the most commonly purchased condition-specific supplement type among dog owners with expected continued growth. Total Pet Health uses a specialized formula of beneficial pre-and probiotics to support a healthy digestive tract and immune system, promote healthy gut flora, digestive health and regularity and increase healthy enzyme levels to aid in nutrient absorption and utilization. The formulations guarantee 100 million CFU/grams of Bacilis coagulans and 200 mg of FOS — a prebiotic to feed the healthy microflora in the GI tract. These shelf-stable supplements do not require refrigeration and are available in dog and cat formulas.
  • Stress and Behavior Support is an exclusive, non-sedating formula which calms pets without affecting the pet’s personality or energy level. Specifically developed for pets that are exposed to environmental stressors, or pets with a nervous disposition, it helps reduce anxiety caused by separation, boarding, fireworks, thunderstorms, moving, traveling, crowds and trips to the vet or groomer. Formulas for cats or dogs contain thiamine (vitamin B1), L-tryptophan, lemon balm (Melissa officinalis) powder and green tea (Camellia sinensis) extract (yielding L-theanine). It can be used to address specific environmental stressors or as a daily supplement. Dosing can be doubled if needed.
  • Skin and Coat Support for dogs promotes healthy skin, shiny coat and normal shedding. The formula helps to calm dry, itchy, flaky skin and soothe irritation and inflammation caused by allergies and seborrheic dermatitis. It is also ideal for enhancing the coats of competitive and show dogs. The chews contain omega 3, 6 and 9 fatty acids, flaxseed oil, safflower oil, salmon oil, vitamin E, crude protein, crude fat and crude fiber.
  • Daily Multivitamin for dogs provides balanced, full-spectrum multivitamin and mineral supplementation plus amino acids, essential fatty acids, fish oil omegas and B complex vitamins. It contains antioxidants to fight free radical damage and support the immune system as well as EPA and DHA to promote healthy skin, coat and brain function. This protein-free formula is also ideal for pets with protein sensitivities.

bosspet.com, petedge.com

Advertisement

Advertisement

FEATURED VIDEO

Pet Sustainability Coalition

Pet Sustainability Coalition Presents: Critical Sustainability Strategies for Retailers

This webinar, held on November 7, 2019, is the second in a series from PSC discussing how retailers can establish sustainable practices in their business. Moderated by PSC’s Andrea Czobor, the webinar unveils data behind the increasing consumer demand for sustainable products, what retailers have to gain from connecting with these purpose driven consumers, and a new PSC program that makes finding these products easier for retailers.

Promoted Headlines

Press Releases

SuperGravy Releases Limited Holiday Edition to Benefit Retailer Battling Cancer

Nicole’s Blush topper profits to go to Nicole Kane of Dog Day’s Delight Grooming, Retail and Rescue in Florida.

mm

Published

on

(PRESS RELEASE) Sometimes, rescuers need rescuing themselves. The true animal rescue angels among us are inspiring. These heroes personally save hundreds of dogs, cats, and other animals every day, and they usually do so at great personal expense, with no expectation of gain or glory. Nicole Kane is one of these angels, and her family owns Dog Days Delight, a grooming, doggy day care and retail store in Cape Coral, FL.

Cape Coral also happens to be the headquarters of Clear Conscience Pet, the award-winning pet nutrition company best known for its SuperGravy holistic instant pet food topper mixes.

Kane and her mom, Nancy, have personally rescued numerous dogs in the past several years. Some are placed in new homes, but the Kanes have made it their mission to save “last chance” dogs, including advanced geriatrics and those who are blind, deaf, or otherwise physically challenged. Some of these dogs have had their elderly human guardians pass away or moved into assisted living facilities. Nicole and Nancy adopt these dogs in distress and bring them into their home as family members, knowing that they will be taking care of them for the rest of their lives.

When the founders of Clear Conscience Pet learned that Nicole, who is only 41, was recently diagnosed with both breast cancer and thyroid cancer, they wanted to help their friend and fellow pet care professional. “Dog Days Delight was the first local store to support us after we moved to Cape Coral. They stocked our full line, helped us with storage space, and even allowed their store to be used as a video shoot location,” said CCP founder Anthony Bennie. “We were shocked and very concerned to hear of Nicole’s diagnosis, and we decided to use SuperGravy to raise money for her at this difficult time.”

Anthony and co-founder Amanda Malone Bennie decided to mix two SuperGravy formulas to make a limited-edition holiday season product, and the result is “Nicole’s Blush,” a blend of Arfredo white and Barkinara red. “Red and white are festive holiday colors, and pink is the color most associated with breast cancer, so this was the perfect blend. All of the dogs who have tried Nicole’s Blush have absolutely loved it,” said Amanda Bennie.

Nicole’s Blush is made with whole superfoods including Greek yogurt powder, dried chicken liver, dried veggies, kelp, and chia seed. The blush blend also features the new Clear Conscience Pet proprietary TRI-GESTIVE three-way digestive health blend of Probiotics, Prebiotics, and Digestive Enzymes along with added Taurine for carnivore heart health. This special fundraising edition SuperGravy Blush is packaged in a 21 serving size with a promotional suggested retail price of $10. All profits will go directly to Nicole. Supplies are limited, but retailers interested in selling the special edition will be offered a discount and should contact Clear Conscience Pet to arrange purchase.

Hi-Def Printing of Cape Coral also contributed to this effort by generously donating the package labels, and even the graphic artist donated his time.

“As far as we know, this is the first time a pet nutrition brand has designed a limited-edition product to raise money for an individual pet care professional in need, rather than a charity,” said Anthony. “But we decided that just as rescue angels focus on helping those who need immediate help, it makes perfect sense for us to focus this effort on helping Nicole right now when she needs it most. If this can make even a small difference as she battles her illness and fights to keep her business healthy, it is worth all of the effort.”

The product is available now at SuperGravy.com, and there will be an official launch event for Nicole’s Blush on Small Business Saturday at Dog Days Delight.

clearconsciencepet.com

Continue Reading

Press Releases

West Paw Announces 2020 “Make it Montana” Winner

Emily Boehler and Toni Shelaske of Healthy Pet Products in Pennsylvania are the winners.

mm

Published

on

(PRESS RELEASE) For the past six years, Bozeman, MT-based pet product manufacturer West Paw has offered the chance to win a free trip to Montana to retailer partners who buy and resell its products. This year WEST PAW has announced Emily Boehler and Toni Shelaske of Healthy Pet Products in Pennsylvania as the 2020 Make it Montana winners.

Boehler and Shelaske won the following:

  • Airfare for two (from anywhere in the USA to Montana)
  • First rate hotel accommodations (five nights)
  • Car rental (It’s a big state, and horses take too long)
  • National Parks Pass
  • Tour of West Paw’s facility
  • Five days to explore the state

“I could not be more excited about this trip! The Healthy Pet Products team is a big fan of West Paw, especially my dog Geno. Travel is one of my passions, and I am really looking forward to exploring Montana and experiencing everything it has to offer,” says Boehler.

“This popular contest gives all of us at West Paw the opportunity to better get to know some of the wonderful people we’ve had the pleasure of working with over the years. They get to see how we make our products, our sustainable business practices, and meet the fantastic team of people that brings West Paw to life. It’s always been an impactful experience for our retailers to actually see how we do what we do,” said Spencer Williams, president and CEO of West Paw.

Each year, retailers get the opportunity to participate in Make It Montana by placing an order during a specific time period to get entered into the drawing.

westpaw.com

Continue Reading

Press Releases

Sustainably Yours Offers Demo Sets for Retailers

Hands-on experience shows off the unique litter formula to consumers.

mm

Published

on

(PRESS RELEASE) Retailers looking to add a new litter to their stores or those who are already fans of Sustainably Yours can now present the product in a new, experiential way. Sustainably Yours Natural Cat Litter recently debuted demo kits designed specifically to show off the unique ingredients in the litter, as well as their unmatched clumpability, the light color and the lack of dust.

The demo kit comes stocked with a handmade wood base, two containers for litter, one water bottle, a scoop and a display explaining how to perform the clumping test. Each kit can be effortlessly displayed on any retail shelf or counter, letting interested shoppers utilize the kit themselves or making it easy for retailers to demonstrate it.

“Many consumers appreciate the opportunity to experience new products before they make that final purchasing decision,” comments Luana Francischini, marketing director at Petfive, the parent company of Sustainably Yours. “With these demo kits, they’ll be able to see with their own eyes how well our litter works and feel with their own hands the texture so they’ll know it’s the best choice for their beloved cat.”

Sustainably Yours Natural Cat Litter features only two natural biodegradable ingredients — corn and cassava — making the product 100 percent sustainable and renewable. The efficient formula clumps more firmly than other natural litters, and the light color allows pet parents to detect changes in their cat’s urine immediately. Additionally, a portion of the proceeds from each bag goes directly to the Rainforest Trust, an organization that acquires acreage in threatened rainforests worldwide to protect and sustain natural habitats.

For retailers interested in displaying a demo kit in their store, please contact info@sylitter.com.

sylitter.com

Continue Reading

Most Popular