Press Releases

Brilliant Salmon Oil Announces Distribution Partnership with Choice Pet Products in Florida

(PRESS RELEASE) CHICAGO, IL – Brilliant Salmon Oil by Hofseth BioCare, the freshest and only human grade salmon oil available in the pet market, announces the launch of its distribution partnership with Florida-based Choice Pet Products.

Choice Pet Products is a key partner in Brilliant Salmon Oil’s North American launch this month that starts on the east coast of the United States and Canada. Choice Pet Products will make the company’s growing line of pure, unrefined and gently liberated (zero additives) 100% Norwegian salmon oil available to pet specialty retailers in the state of Florida.

Created to promote canine and feline health from the inside-out, Brilliant Salmon Oil is a pure, unrefined and gently liberated product (zero additives). Derived from fresh Norwegian Atlantic Salmon, retailers and their customers alike will love the transparency of sourcing and 1 single ingredient oil.

Brilliant Salmon Oil offers eye-catching packaging and merchandising/POP and 2 sizes of convenient, see-through UV-protected bottles (10 oz. and 34 oz.). Brilliant Salmon Oil is heart-healthy and human grade pet oil that promotes a shiny coat, softer paws, increased energy, and enhanced appetite.

Vice-President of sales Rob Johnson states, “With Brilliant Salmon Oil’s incredible margins and unmatched quality, we are proud to join together with Choice Pet Products in Florida. Choice Pet Products is a highly respected and valued distributor that will help drive growth and profitability for independent pet retailers. Building strong networks of distribution partnerships like this will help make our products more widely available to consumers (pet-parents) looking for highly-effective, human grade solutions that promote optimal pet health.”

“We are thrilled to be one of the first distributors to market Brilliant Salmon Oil in the US,” says Bob Sledzinski, vice president of independent retail sales and operations. “The oil will complement our line-up of high-quality food and supplements nicely.”

Key Benefits of Brilliant Salmon Oil:

  • 1 Ingredient: 100% Fresh Norwegian Salmon Oil
  • Human Grade
  • All Natural
  • No additives
  • No GMOs
  • No antibiotics
  • Transparent and UV-Protected Bottle (10 oz. size and 34 oz size)
  • Contributes to shiny coat, soft paws and enhanced appetite
  • Helps prevent cardiovascular diseases
  • Eye-catching POP/Merchandising displays are available
  • The easy to use drip-free pump doses the perfect amount every time

PETS+ Staff

Since launching in 2017, PETS+ has won more than 20 major international journalism awards for its publication and website. Contact PETS+ editors at editor@petsplusmag.com.

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