(PRESS RELEASE) ST. LOUIS — Dogswell has added a new Gut Health variety to its range of USA-made functional jerky treats. Formulated for dogs with sensitive stomachs, Dogswell Gut Health Jerky is made with high-quality lamb sourced in New Zealand and contains fiber-rich pumpkin, ginger and probiotics to support a healthy digestive system.
One of Dogswell Gut Health Jerky’s biggest innovations is its incorporation of viable (live) probiotics into a jerky treat for dogs, said Jessika Zulic, Senior Brand Manager for Dogswell. Products that deliver probiotics — microorganisms that aid in digestion, as well as immunity and other health functions — have spiked in sales in the human market in recent times, with a predicted continued 7.2% compound annual growth rate (CAGR) from 2021 to 2028, according to market research firm Grand View Research.
“Probiotics is a huge category in the human market, driven by the growing consumer concern with preventive healthcare. With the humanization of pets, this trend is now taking off in the pet product market as well,” said Zulic. “Dogswell Gut Health Jerky is right on target, providing the digestive health benefits of supplemental probiotics in a delicious meaty jerky treat that dogs will love.”
With real lamb as its number one ingredient, Dogswell Gut Health Jerky has a mouthwatering flavor that dogs will find highly palatable, in keeping with the company’s mission of making products that “taste good to do good.” The lamb-based recipe also gives the jerky a high 22% protein content, which helps maintain muscle mass. Dogswell Gut Health Jerky contains no added sugar, no grains or glutens, no animal by-products, no corn or soy, and no artificial flavors or colors, making it the perfect jerky treat for sensitive tummies.
Featuring a large “Made in USA” label on its package, Dogswell Gut Health Jerky will stand out among today’s consumers who are seeking high-quality, healthy treats for their pets. Dogswell Gut Health Jerky Lamb Recipe is available in a 10-oz. package with an MSRP of $19.99, or a 20-oz. package at $29.99 MSRP.
The addition of the Gut Health Jerky aligns with Dogswell’s commitment to provide proactive wellness solutions for dogs in a wide range of health categories. The company’s functional food, treats and supplements cover such areas as skin & coat, joint care, gut health, immune system support and more.
For more information on Dogswell Gut Health Jerky, visit here.