SPONSORED CONTENT Tall Tails™ knows that a sure-fire way to get repeat sales is to create new and exciting toy and chew designs based on proven best sellers. As an independent pet store owner, you look for the best toys and treats for your customers. And as one of the country’s leading pet products manufacturers, Tall Tails™ understands you also need variety — items that will attract customers, draw-in new buyers and get you the well-deserved reputation of a store that always has “something exciting” to sell. Tall Tails knows what pet retailers (and their customers) want and need, regularly introducing new designs that build on some of the brand’s most successful products. GOAT Natural Rubber Fetch Toys Color coordination goes even further with the GOAT natural rubber collection, with nine new SKUs including bones, sticks, rings and flying discs. All feature bright, color-coordinated-by-size design and descriptive packing. MSRP: $12.99 – 19.99 (balls); $7.99 – 24.99 (bones); $7.99 – $24.99 (rings); $14.99 (7” fetch stick); $9.99 – $12.99 (flyers) This summer, Tall Tails has introduced additions to its popular GOAT™ natural rubber fetch toys, durable and engaging chews and natural rubber reward toys — collections with proven track records now made even better with exciting new designs. Inventions, product extensions and an unparalleled dedication to the independent retailer are what you’ve come to expect from Tall Tails and what they strive to deliver. Here’s a look at some of their most popular new products and ways they’re helping independent pet store owners to thrive. COHESIVE MERCHANDISING With story-telling packaging that educates customers and store associates, Tall Tails dog toys and chews will enhance the look of your toy and chew sections. Tall Tails packaging uses simple icons and graphics to tell a story, communicate product benefits and designate play style (fetch, chew, reward) so customers are primed for purchase. SELL MORE OF THE STORE With recessed areas for spreadables, soft chews, kibble or treat sticks, Tall Tails toys and chews let you sell more of the store. GOAT natural rubber toys, durable and engaging chews and natural rubber reward toys are all designed with areas that hold the treats you already carry in your store. Make sure that every purchase is accompanied by a bag of treats, bully sticks or kibble to help build those baskets! Hive Trunk Polar Evergreen Natural rubber reward toys can be filled with treats for fun, rewarding play. The original Pinecone and Acorn are joined this year by a spinning Evergreen, MSRP: $12.99; a Trunk toy, MSRP: $19.99; a wobbling Hive toy that distributes treats, MSRP: $24.99; and a stackable Polar toy that can be filled with water or broth and frozen for a cooling treat, MSRP: $19.99. HIGH DEMAND Research shows that durable, engaging “boredom-busting” toys are in high demand with today’s busy pet parents. They want items that distract dogs while they work from home — toys and chews that are fun and will also mentally stimulate their pups. Waffle Chew Antler Chew Wobbler Chew Tall Tails’ durable and engaging Antler and Wobbler Chews have recessed areas to hold spreadable treats and Wobbler Chews roll and move for extra fun. New Waffle Chews are also designed to hold treats and feature a unique wobbling shape. New Treat Bone Chews have an adjustable vice to hold treat sticks securely and troughs to hold soft treats. MSRP: $9.99 – $16.99 (Antler Chews); $9.99 – $16.99 (Wobbler Chews); $12.99 – $16.99 (Waffle Chews); $12.99 – $18.99 (Treat Bone Chews). For more information on Tall Tails’ newest products and promotions, click here. Visit Tall Tails at Booth 6648. W talltailsdog.com E talltails@3tbrands.com P (937) 222-2132