Connect with us

Headlines

Mars Petcare Rolls Out Pet-Friendly Cities Certification

It’s an extension of the Better Cities for Pets program.

mm

Published

on

FRANKLIN, TN — Mars Petcare has announced the “Better City for Pets” certification.

The national certification is an extension of the Mars Petcare Better Cities for Pets program, which works with local government, businesses and non-profits “to help communities make our four-legged friends welcome, so everyone can enjoy the benefits of a life with cats and dogs,” according to a press release from Mars Petcare.

The certification will celebrate cities that recognize the importance of pets and have made progress toward becoming more pet-friendly.

“Cities across the country are making strides towards becoming more pet friendly, but there’s more work to be done,” said Mark Johnson, president of Mars Petcare North America. “Through this certification, we hope to inspire more cities to take real action that leads to a better quality of life for people and pets in their communities.”

Launched in 2017, the Mars Petcare Better Cities for Pets program “is rooted in insights and data that pets make individuals and communities better – from helping people live healthier lives to encouraging social connections,” according to the release.

Since its inaugural year, the program has impacted more than 100 cities, providing $100,000 in grants and $1 million in pet food donations, as well as resources and city-specific guidance to help more communities become pet-friendly.

Advertisement

The introduction of the Mars Petcare “Better City for Pets” certification coincided with the 87th U.S. Conference of Mayors Winter Meeting, which took place Jan. 23-25 in Washington, DC. Mars Petcare met with key government officials to introduce this opportunity for their cities to be nationally recognized as pet-friendly.

The certification, created in partnership with urban-planning organization Nashville Civic Design Center, evaluates cities based on 12 traits of pet-friendly cities across four categories: businesses, parks, shelters and homes.

City officials may apply for the certification online at BetterCitiesforPets.com. Cities that meet the criteria will receive the certification, along with a toolkit of assets and resources that can be used to spread the news to their community. In addition, certified cities will be recognized on the Better Cities for Pets website so that community members can easily identify pet-friendly locations to live and visit.

In 2018, the Mars Petcare Better Cities for Pets program and USCM partnered to give $100,000 in grants. As grant recipients, the cities of Richmond and Hallandale Beach were able to quickly make an impact through therapy, training and educational programs.

To build on the success of the 2018 grant program and increase the number of pet-friendly cities in America, Mars Petcare and USCM have issued a call for 2019 grant entries. Cities seeking grants must demonstrate a commitment to existing and future pet-friendly community efforts.

Applications will be submitted to an independent panel of judges who will determine which cities will be awarded grants. All cities applying for the certification will also be prompted to apply for a grant, if they choose to do so, at the completion of their application. Grant applications are due March 8 and the grant recipients will be announced this summer during USCM’s 87th Annual Meeting starting June 28.

Advertisement

To learn more about the 2019 grant applications visit: www.usmayors.org/pets.

Advertisement

FEATURED VIDEO

Pet Sustainability Coalition

Pet Sustainability Coalition Presents: Critical Sustainability Strategies for Retailers

This webinar, held on November 7, 2019, is the second in a series from PSC discussing how retailers can establish sustainable practices in their business. Moderated by PSC’s Andrea Czobor, the webinar unveils data behind the increasing consumer demand for sustainable products, what retailers have to gain from connecting with these purpose driven consumers, and a new PSC program that makes finding these products easier for retailers.

Promoted Headlines

Headlines

Dog Wanted: DOGTV Seeks Chief Puppy Officer

The winning candidate could become Instafamous.

mm

Published

on

LOS ANGELES — DOGTV, a 24/7 digital TV channel for dogs, announced that it is looking for dog candidates to serve as the first-ever Chief Puppy Officer this year.

“We are thrilled to offer pet parents this unique chance to make their dog a pet influencer on Instagram,” said Beke Lubeach, general manager at DOGTV. “We’ve partnered with several popular social media influencers to provide the CPO’s dog parent with insight, tips, and training to help grow their pet’s Instagram account. This is our first time selecting a CPO and we look forward to working with the winner to spread the word about bringing joy to pups through DOGTV.”

The full benefits awarded for the dog selected as CPO include:

To be considered for the role of CPO, applicants must meet the following qualifications:

  • Be a pup of any age.
  • Be a fan of DOGTV.
  • Have an Instagram account (or their person needs to be willing to create one).
  • Love their human unconditionally and live to make them happy.

This contest coincides with DOGTV’s first-ever puppy takeover, called Puppies Gone Wild. During the week leading up to the Big Game on Feb. 2, puppies are taking over the channel. DOGTV is accepting applications for the CPO from now through Saturday, Feb. 1, at DOGTV.com/puppies. Applicants are encouraged to have their family and friends vote to increase their chances of being selected as the CPO. The identity of the dog selected to serve in this role will be revealed on DOGTV’s Instagram on Tuesday, Feb. 4.

Continue Reading

Headlines

Feds Consider Cracking Down on Emotional Support Animals on Flights

Under proposed rules, only dogs could be classified as service animals.

mm

Published

on

WASHINGTON – The U.S. Department of Transportation is considering a set of rules under which emotional support animals would no longer be classified as service animals.

The rules are intended to “ensure that individuals with disabilities can continue using their service animals while also reducing the likelihood that passengers wishing to travel with their pets on aircraft will be able to falsely claim their pets are service animals,” according to a press release from the department.

Podcast: Learn the Most Powerful Hidden Features of Google My Business
Behind the Pages

Podcast: Learn the Most Powerful Hidden Features of Google My Business

Podcast: Learn More About Fi, the Ultimate in GPS Dog Collars
Behind the Pages

Podcast: Learn More About Fi, the Ultimate in GPS Dog Collars

Podcast: Wellness Junkie “Coach Caitie” Teaches You to Care for Yourself as Well as You Care for Your Pets
Behind the Pages

Podcast: Wellness Junkie “Coach Caitie” Teaches You to Care for Yourself as Well as You Care for Your Pets

The Washington Post notes that the proposed rules “narrow the definition of service animal to dogs that have received individualized training to do work or perform tasks for a person with a disability.” A psychiatric service animal would be classified as a service animal “and require the same training and treatment of psychiatric service animals as other service animals,” according to the department.

Department of Transportation officials “noted that the proposed rule doesn’t prohibit people from flying with emotional support animals but the decision will be left to the airlines,” according to the Post.

The agency is seeking public comment on proposed amendments to its Air Carrier Access Act regulation on the transportation of service animals by air.

The department proposes to:

  • Define a service animal as a dog that is individually trained to do work or perform tasks for the benefit of a person with a disability;
  • No longer consider an emotional support animal to be a service animal;
  • Consider a psychiatric service animal to be a service animal and require the same training and treatment of psychiatric service animals as other service animals;
  • Allow airlines to require forms developed by DOT attesting to a service animal’s good behavior, certifying the service animal’s good health, and if taking a long flight attesting that the service animal has the ability to either not relieve itself, or can relieve itself in a sanitary manner;
  • Allow airlines to require passengers with a disability who are traveling with a service animal to check-in at the airport one hour prior to the travel time required for the general public to ensure sufficient time to process the service animal documentation and observe the animal;
  • Require airlines to promptly check-in passengers with service animals who are subject to an advanced check-in process;
  • Allow airlines to limit the number of service animals traveling with a single passenger with a disability to two service animals;
  • Allow airlines to require a service animal to fit within its handler’s foot space on the aircraft;
  • Continue to allow airlines to require that service animals be harnessed, leashed, tethered, or otherwise under the control of its handler;
  • Continue to allow airlines to refuse transportation to service animals that exhibit aggressive behavior and that pose a direct threat to the health or safety of others; and
  • Continue to prohibit airlines from refusing to transport a service animal solely on the basis of breed.

The department’s notice can be found here. Comments must be received within 60 days of the notice, which was issued Jan. 22.

Continue Reading

Headlines

US Pet Food Spending Falls to $28.9B

The segment accounts for 37% of total US pet spending.

mm

Published

on

Pet food spending in the U.S. fell by 7.3 percent in 2018 to $28.85 billion, according to the Pet Business Professor blog.

The $2.27 billion decrease stood in contrast to 2017, when food spending grew by $4.6 billion “due to a deeper market penetration of super premium foods,” the blog’s John Gibbons writes.

A small increase in pet food spending had been anticipated in 2018. The unexpected decrease “was likely due to the reaction to the FDA warning on grain free dog food,” Gibbons explained, noting: “A pattern of over 20 years was broken by 1 statement.”

Pet food spending has been choppy since 1997, with the general pattern being “2 years up then spending goes flat or turns downward for a year,” according to the blog.

Total pet spending in the U.S. climbed by 1.9 percent in 2018 to reach $78.6 billion, according to the blog. The pet food segment accounts for 37 percent of total U.S. pet spending.

 

 

Continue Reading

Most Popular