Connect with us


Pet Insurance Company Acquired

‘Our cultures align seamlessly,’ the CEO of Embrace Pet Insurance said.




CONSHOHOCKEN, PA — NSM Insurance Group announced that it has acquired Cleveland-based Embrace Pet Insurance.

Financial terms of the deal were not disclosed.

Geof McKernan, CEO of NSM, said, “We are excited to continue our expansion in North America with Embrace.

“Embrace provides us with a strong platform to accelerate our growth in the pet health insurance space. Ambrish Jaiswal, CEO of Embrace, has built a great company and culture.

“Embrace Pet Insurance has continuously been named a top workplace in Northeast Ohio, which is a testament to Ambrish and his team.”


Jaiswal added, “We look forward to joining Geof and the NSM family. Our cultures align seamlessly. Together, we will offer a compelling value proposition to our clients and carrier partners while delivering comprehensive insurance coverage for healthy and happy pets and their parents.”

Embrace’s current management team will continue to operate the business from its headquarters in Cleveland under the existing Embrace Pet Insurance brand.



P.L.A.Y. Media Spotlight

At P.L.A.Y. — Pet Lifestyle & You — toy design is definitely a team effort! Watch PETS+ interviewer Chloe DiVita and P.L.A.Y.’s Director of Sales Lisa Hisamune as they talk about the toy design process, the fine-tuning that makes each toy so special and why every P.L.A.Y. collection is made with independent retailers top of mind.

Promoted Headlines

Most Popular