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Pet Insurance Company Acquired

CONSHOHOCKEN, PA — NSM Insurance Group announced that it has acquired Cleveland-based Embrace Pet Insurance.

Financial terms of the deal were not disclosed.

Geof McKernan, CEO of NSM, said, “We are excited to continue our expansion in North America with Embrace.

“Embrace provides us with a strong platform to accelerate our growth in the pet health insurance space. Ambrish Jaiswal, CEO of Embrace, has built a great company and culture.

“Embrace Pet Insurance has continuously been named a top workplace in Northeast Ohio, which is a testament to Ambrish and his team.”

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Jaiswal added, “We look forward to joining Geof and the NSM family. Our cultures align seamlessly. Together, we will offer a compelling value proposition to our clients and carrier partners while delivering comprehensive insurance coverage for healthy and happy pets and their parents.”

Embrace’s current management team will continue to operate the business from its headquarters in Cleveland under the existing Embrace Pet Insurance brand.

PETS+ Staff

Since launching in 2017, PETS+ has won more than 20 major international journalism awards for its publication and website. Contact PETS+ editors at editor@petsplusmag.com.

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