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Phillips to Distribute By Nature Dog and Cat Food

Distribution begins on Sept. 1.

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(PRESS RELEASE) Phillips Pet Food & Supplies will begin distribution of the full line of By Nature dog and cat food on Sept. 1.

By Nature will be available exclusively through Phillips’ distribution centers located in Pennsylvania, Michigan, Indiana, Ohio and Iowa. Phillips was set to begin pre-booking for By Nature at the beginning of August.

“Phillips is excited to partner with the BrightPet Nutrition Group on the introduction of By Nature. By Nature is a premium pet food brand positioned exclusively for the independent pet channel,” said Elizabeth Thibodeau, senior vice president, merchandising and marketing for Phillips Pet Food & Supplies. “Phillips understands the competitive challenges that independent retailers face in today’s environment. A high quality product backed by channel exclusivity differentiates the assortment of our independent retailers and drives traffic to their stores.”

By Nature is exclusive to independent retailers for a minimum period of 12 years. The line will not be available through online, big box, or large chain retail outlets.

BrightPet Nutrition Group, one of the leading makers of natural, super-premium pet food brands including Blackwood and Adirondack, has launched its new By Nature line of dog and cat food with nutrient-rich formulas in sustainable packaging to support independent retail chains nationwide. By Nature Pet Food is also produced at BrightPet owned facilities.

The premium By Nature line was created using an advanced nutritional blend of premium proteins, superfood ingredients and probiotics called SUPERFUSION. This combination of super foods boosts pets’ immune systems and provides antioxidants that are good for the eyes, kidney and liver. These ingredients also improve body and brain function, provide anti-inflammatory benefits, help prevent heart disease, improve digestion, help with balancing glandular functioning and enhances the animal’s skin and coat.

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“Our By Nature assortment was created for pet parents who want a simple and effective approach to supporting their pets’ health with nutrition and flavors that only nature can provide,” said Matthew Golladay, president of the Ohio-based BrightPet Nutrition Group. “Through holistic nutrition, By Nature helps pets get the most out of each meal so they can live the healthiest and fullest life possible. We are pleased to partner with Phillips Pet Food & Supplies to bring this premium brand to the market.”

phillipspet.com

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Pet Sustainability Coalition

Pet Sustainability Coalition Presents: Critical Sustainability Strategies for Retailers

This webinar, held on November 7, 2019, is the second in a series from PSC discussing how retailers can establish sustainable practices in their business. Moderated by PSC’s Andrea Czobor, the webinar unveils data behind the increasing consumer demand for sustainable products, what retailers have to gain from connecting with these purpose driven consumers, and a new PSC program that makes finding these products easier for retailers.

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Kittybelles “Pounce” Cat Toys from Huxley & Kent Launch at Global

It will feature 20 designs taking inspiration from the dog parody toys that Huxley & Kent sells under its Lulubelles brand.

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(PRESS RELEASE) Huxley & Kent, a wholesaler of fun and fashionable pet accessories for cats and dogs, announces the first toys to arrive in its new line of Kittybelles cat toys.. Kittybelles will feature 20 designs taking inspiration from the dog parody toys that Huxley & Kent sells under its Lulubelles brand.

Each plush Kittybelles toy will contain organic catnip, crinkle and is perfect for kitty pouncing and batting. All dyes pass the children’s safety standards. The initial launch will include four shapes of fish, six liquor bottles including tequila and whisky, sweets, hot sauce, birthday cake, a taco and more. Retail pricing will begin at $4.49.

“We have enjoyed the response that our retailers and consumers have had to our Lulubelles dog toys, so it was a natural extension of our brand to design Kittybelles cat toys. We are grateful to the many retailers that requested we branch out to cat and take our fun, whimsical ideas to this new segment” said Robin Kershner, founder of Huxley & Kent. “We look forward to launching these at Global Pet Expo.”

Huxley & Kent will be in booth 2454 at Global Pet Expo.

huxleyandkent.com, petpalette.com

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Dazzling Paws Jewelry Debuts New Dog Breed Ring Collection

Includes 11 popular dog breed rings, all handcrafted in the USA from recycled sterling silver.

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(PRESS RELEASE) Dazzling Paws Jewelry is debuting a new dog breed ring collection, which includes 11 popular dog breed rings, all handcrafted in the USA from recycled sterling silver.

“I wanted to offer a new category of jewelry for dog breed lovers,” said Myra Westphal, Dazzling Paws president. “Taking our most popular selling dog breeds and designing them into everlasting ring creations is the next logical step for our breed line expansion.”

Uniquely handcrafted from the existing breed line. Dog lovers will discover: Australian Shepherd, Crouching Border Collie, Cavalier King Charles, Doberman Pinscher, German Shepherd, Golden Retriever, Labrador Retriever with ducks, gaiting Papillon, Pembroke Corgi, and Siberian Husky. All of these new items may be purchased on their website just in time for Valentine’s Day.

Dazzling Paws Jewelry is dedicated to providing high-quality, designer, dog-themed jewelry for people who love dogs. Dazzling Paws Jewelry is handcrafted in the USA from recycled sterling silver. The Dazzling Paws Jewelry designer line includes: dog breeds with a unique flair, paw print and dog bone collections, personalized pet memorial jewelry, semi-precious and birthstone collection, dazzling canine design beads, as well as dog sports such as Agility, Obedience, Rally, Conformation, Lure Course Racing, Free Style and Flyball. Sterling silver jewelry includes: pendants, rings, toe rings, earrings, chains, beads, bracelets, pins, charm holders, and tie tacks.

dazzlingpawsjewelry.com

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PAWS Act Coalition Hails Passage of Bill that Protecting Victims of Domestic Violence and their Pets

$2 million in USDA grants will be provided.

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(PRESS RELEASE) The PAWS Act Coalition, a group of nonprofit and for-profit organizations, lauded the passage of the Consolidated Appropriations Act of 2020, which, for the first time, will provide $2 million in USDA grants to enable more domestic violence shelters to become pet-friendly so that victims of domestic violence and their pets may shelter and heal together. The grants come one year after the Pet and Women Safety (PAWS) Act was authorized as part of the 2019 Farm Bill, which received bipartisan support in its passage.

“These new grants will help expand the network of domestic violence shelters which allow pets to accompany their families seeking safe shelter,” said Nina Leigh Krueger, president of Purina. “This is an important milestone in the coalition’s collective efforts to create safer communities for pets and pet owners, and Purina will remain steadfast in our commitment to protecting the bond between domestic abuse survivors and their pets by ensuring they can safely heal together.”

The PAWS Act Coalition would like to thank the original co-sponsors of the Pet and Women Safety Act for their leadership and commitment to its passage, especially the lead sponsors Rep. Katherine Clark (D-MA-5), Sen. Gary Peters (D-MI) and former Sen. Dean Heller (R-NV). The coalition is also particularly grateful for Sen. Pat Roberts (R-KS) for spearheading the effort to pass the bill by including its language in the Farm Bill.

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