(PRESS RELEASE) HOLLAND, MI — John A. Van Den Bosch announced the launch of Palz&Co. Palz&Co., a California-based pet company, specializes in natural single-ingredient treats, collagen chews, and innovative feeding solutions. This partnership will expand retailer access to Palz&Co.’s fast-growing portfolio, including ovenbaked single-ingredient treats in unique proteins such as fish, rabbit, lamb, turkey, beef, and pork, plus new proteins launching soon, including octopus, squid, and eel. Along with its functional accessories like horizontal feeding inserts and snuffle mats.
“At Palz&Co., we’re commi ed to crea ng A Total Pet Experience through natural nutri on and smart solu ons that support both pets and retailers,” said Viral Sura , Director of Sales at Palz&Co. “Working with Van Den Bosch ensures our diverse product lineup reaches more stores and families, delivering health, innova on, and value across the region.” This collabora on combines Palz&Co.’s innova on and variety with Van Den Bosch’s established distribu on network, giving independent retailers new opportuni es to grow with products that stand out in today’s compe ve pet market.
“Adding Palz&Co. to Van Den Bosch will help expand our single ingredient treat offerings greatly! These highquality treats are great for pets with specific allergies and for owners that want to know the details of what is exactly in their pet’s treats. Let’s also not forget about their slow feeding accessories, from silicone mats and snuffle mats, to slow feeder inserts they have a something to fit every dog’s needs,” stated Abby Siebern, VP of Sales & Purchasing at John A. Van Den Bosch. Palz&Co. products are available now to John A. Van Den Bosch customers on our website and in the October Flyer.
About John A. Van Den Bosch LLC
John A. Van Den Bosch is a trusted name in the pet food products distribution industry and manufacturer of Nature’s Window wild bird seed, known for its high-quality offerings and reliable services. With a rich history of serving retailers, John A. Van Den Bosch has earned a reputation for excellence and professionalism. vboschhome.com
About Palz&Co
Founded with a passion for providing affordable, high-quality, all-natural pet treats, as well as slow feeding accessories, Palz&Co has become a trusted leader in the pet supply industry. Their journey began with a vision to offer healthy alternatives that pet owners can rely on, and this commitment has propelled them to continually innovate and exceed industry standards. palzandco.com
