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Celerant Technology Integrates with SYNQWARE

Partnership enables gift and specialty retailers to expand product lines and automate supply.




(PRESS RELEASE) STATEN ISLAND, NY – Celerant Technology, the #1 provider of innovative retail software announces an integration with SYNQWARE, the leading provider of supply chain automation solutions for the gift and specialty market. Through Celerant’s point of sale and eCommerce, retailers can connect with SYNQWARE’s network of 265+ vendors; leverage aggregated product data to offer more merchandise in store and online; and automate inventory replenishment and order fulfillment.

Import Product Data and Order Inventory from 265+ Vendors

Celerant offers two retail solutions that integrate with SYNQWARE- Cumulus Retail, an affordable and powerful point of sale and eCommerce solution for small business; and Stratus Enterprise™, a comprehensive retail commerce software with high-end capabilities. Through Celerant’s point of sale, retailers can access SYNQWARE’s vendor data, consisting of the most up-to-date products and stock levels from 265+ vendors in the gift and specialty industry. Retailers can then easily select and import the products they want to carry to build their retail database, while eliminating time-consuming manual entry and data errors.

“We’re very excited about the new integration with Celerant,” stated Brett Goldberg, SYNQWARE CEO. “Now more than ever, retailers have to maximize their working capital by increasing ‘turn’. Smaller, more frequent orders are the answer; and this is achieved by connecting their stakeholders (reps and vendors) to their ‘source of truth’: their POS system. With the new integration, retailers can be assured they are ordering their fastest-movers with optimal frequency.”

Through Celerant’s integration with SYNQWRE, retailers can order inventory from any of SYNQWARE’s vendors through a single channel. Purchase orders can be automatically generated and sent to SYNQWARE when stock levels are low- based on min/max levels set within Celerant’s inventory management module. Using EDI, the purchase orders are digitally transmitted to SYNQWARE and standardized between trading partners for each vendor’s specific needs for greater accuracy and speed of communication. Through the point of sale, retailers can also send custom and/or special orders to vendors through SYNQWARE.

Offer an ‘Endless Aisle’ of Products


SYNQWARE aggregates live product data from its vendors. Celerant’s eCommerce platform can pull this data, allowing retailers to quickly launch a website populated with 1000s of products, including product name, description, image, MSRP and real-time stock levels. With Celerant’s in store kiosks, gift shops can also leverage the data to display an ‘endless aisle’ of products anywhere in their store. Orders can be fulfilled with the retailer’s physical inventory, and/or automatically sent to SYNQWARE for fulfillment. SYNQWARE will manage and route the order to the proper vendor to drop ship either directly to the customer, or to the store for customer pickup. This allows retailers to offer a wider-selection of products- in store and/or online- without having to stock or ship the merchandise.

“We partnered with SYNQWARE to provide our gift and specialty retail clients with the ability to connect and automate processes with many more vendors,” stated Ian Goldman, CEO and president of Celerant Technology. “Retailers can pull product catalogs, push purchase orders and drop ship orders with 265+ vendors from a single source to maximize productivity and customer service.”

To learn more about Celerant’s integration with SYNQWARE, please visit:



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