(PRESS RELEASE) FERNDALE, WA — ökocat, the next generation of plant-based litter, announced the debut of ökocat Multi-Cat, a new formula designed specifically for homes with more than one cat.
The new Multi-Cat formula is the same great texture as the brand’s Original Premium litter, but introduces a naturally formulated, patented technology that delivers even stronger odor control. It effectively neutralizes urine, ammonia and fecal odors – without the use of added perfumes or artificial fragrances – leaving behind a natural, clean wood scent.
“Building on the success of ökocat Original Premium litter, we’ve been wanting to introduce a multi-cat formula for some time,” said Healthy Pet Consumer Communications & Promotions Manager Leslie Ellis. “We conducted extensive research to develop a product that delivers powerful performance without compromising on our commitment to natural ingredients and sustainability.”
ökocat Multi-Cat litter will be available both online and in-store through retailers including Amazon, Chewy, Mud Bay and other independent pet retailers. It will be available in 2026 at even more locations as distribution and demand grows.
To learn more about ökocat, purchase online or find a retailer near you, visit healthy-pet.com/okocat.
About ökocat
ökocat, a Healthy Pet brand, is the next generation of natural cat litter. Made in the U.S. from sustainably sourced, responsibly rescued natural fiber without harmful chemicals, fragrances, dyes or dirty clay dust. ökocat is the U.S. version of the world’s number one natural litter, CAT’S BEST, sold primarily in Europe. Due to the brilliance of European engineering, ökocat provides outstanding odor control, easy-clean clumping, and is 99% dust free to provide a cleaner, healthier litter choice for the home. For more information, please visit healthy-pet.com/okocat or connect on Facebook or Instagram.
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About Healthy Pet
Healthy Pet, a leader in the pet category, and offers Best in Home pet bedding and litter made from sustainably sourced, responsibly rescued natural fiber. As a Champion member of the Pet Sustainability Coalition (PSC), Healthy Pet utilizes materials such as cellulose fiber and natural wood from sustainable sources, free from harmful chemicals and other pollutants and have been doing it for over 40 years. Healthy Pet brands include the number one brand of small animal bedding, carefresh, as well as CritterCare, natural cat litter ökocat and Puppy Go Potty natural dog litter. For more information, please visit healthy-pet.com.
