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Spotify Rolls Out Music Playlists for Pets

Pets seem to favor classical music and soft rock.




Digital music service Spotify had a hunch that people were playing tunes for their pets.

A study by the company found that 71% of pet owners did exactly that. The survey included 5,000 music-streaming pet owners from the U.S., the UK, Australia, Spain and Italy.

The company explains:

That being said, we created a unique experience to help you craft the pawfect algorithmically generated playlist for you and your pet to enjoy together. Head to for a playlist you can share with your dog, cat, iguana, hamster, or bird.

See the graphic below for more details from the survey.




P.L.A.Y. Media Spotlight

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