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Pet Supermarket Welcomes Rich Tannenbaum as CEO

Seasoned retail leader will lead specialty pet supply retailer’s growth strategy.




(PRESS RELEASE) FLORIDA – Pet Supermarket, a leading specialty pet supply retailer with over 225 locations across the U.S. Southeast, welcomes Rich Tannenbaum as its new chief executive officer. Tannenbaum will steer the strategic direction of the organization and execution of multiyear growth and expansion plans.

Bringing 25 years of retail, eCommerce and consumer goods experience to the position, Tannenbaum has a long history of delivering year-over-year results. Most recently, he led the global supply chain and operations teams at Five Below, spearheading the retailer’s rapid multinational logistics expansion.

With his strong commitment to nurturing organizational culture, purpose and values, Tannenbaum is equipped to further enhance the community focus and knowledge at the center of Pet Supermarket’s brick-and-mortar stores. His history of improving the customer experience and a track-record of taking organizations to the next level in their growth each lend remarkable value to Pet Supermarket as the retailer expands its services and product selection to reach even more pet parents.

“It is an incredible honor to be selected as Pet Supermarket’s next CEO, and to lead and serve this great organization,” said Tannenbaum. “I appreciate the leadership and work of all who came before me to build Pet Supermarket into the successful business and brand it is today. I am thrilled to help lead the organization into its next chapter of growth and success.”

Tannenbaum is equally eager to foster and enhance relationships with external partners. As CEO, he understands that the collaborative efforts of Pet Supermarket’s partners, vendors and suppliers consistently add substantial value to the organization and create a best-in-class experience for the customer and their furry friends’ health and wellbeing.


Tannenbaum brings a wealth of experience from previous roles at The Vitamin Shoppe and PetSmart where he worked across business units to grow these businesses. A proud engineering graduate of The Pennsylvania State University, his retail and customer experience align seamlessly with Pet Supermarket’s focus on delivering growth and expanding its portfolio of products and services.

As CEO of Pet Supermarket, an organization dedicated to speaking pet, Tannenbaum has his own passion for animals as pet parent to a German Shepard, a Cavapoo and three fish: Wanda, Wonder and Widow.

About Pet Supermarket 

Pet Supermarket is a one-stop shop offering a broad selection of premium pet food, supplies and services sold by trained professional staff who provide knowledgeable and friendly assistance. Pet Supermarket has over 225 locations equipped to provide pet parents with the convenience to shop locally in a community-oriented and welcoming environment. In addition, Pet Supermarket’s robust e-commerce experience includes standard and same-day delivery nationwide. To learn more about Pet Supermarket, visit



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