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8 Cat Toys to Drive Your Sales

Find the ones that will suit your kitties’ preferences.

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WITH CATS’ FINICKY NATURE and different play needs, pet parents are more willing to try out a variety of toys, to find the ones that will suit their kitties’ preferences. Therefore, you’ll want to stock plenty of choices, from catnip-stuffed prey, to wands, kickers and high-tech, interactive options. We’ve selected some new releases across a range of types and price points.

Fluff & Tuff Guppy Fish

Fluff & Tuff

KEY FEATURES: Designed for dogs, but retailers and cat fans found cats loved it too; this squeaker-less stuffy has crossed over into cat territory.

SALES TIP: During the month of September, the company donates a toy to a shelter each time someone posts a pet pic with a Fluff & Tuff toy and the tag #igiveafluff.

fluffandtuff.com, (248) 705-5601

$8.95

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Jackson Galaxy Hunting Instincts Kicker

Petmate

KEY FEATURES: Satisfies cats’ natural instinct to kick, paired with realistic “ripping” sensations as they move in for the kill. Contains Jackson Galaxy branded organic catnip.

SALES TIP: Kicker toys are hot right now, and this is part of a new line of toys from the famed “cat whisperer.”

petmate.com, (877) PETMATE

$9.99

Zoom Rotating Laser Cat Toy

PetSafe

KEY FEATURES: Two lasers that rotate 360 degrees around the toy’s base keep kitty busy. Perfect for multiple cat households. Quiet movements keep even the most skittish cats focused on the play.

SALES TIP: Automatically turns off after 15 minutes to preserve battery life and keep cats from being overstimulated.

petsafe.net, (866) 738-4379

$29.99

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Mad Cat Mewnicorn

R2P Pet

KEY FEATURES: The Mad Cat plush collection with crinckle inside includes some folklore favorites like this cheerful Mewnicorn, along with Gnome Sweet Gnome, Sassy Sasquatch and Yowlin Yeti, all in two-packs.

SALES TIP: Contains a blend of catnip and silvervine that is pesticidefree, to get the party started right.

r2ppet.com, (877) 858-4321

$7.99

Shimmer Glimmer Teaser Wand

Ethical Products

KEY FEATURES: Plush fish, butterfly and turtle, with shimmering accents in assorted colors, are interchangeable with the wand. The wand has a breakaway safety clip.

SALES TIP: Have fun mixing and matching the animal accessories.

ethicalpet.com, (800) 223-7768

$4.99 for the wand, $3.99 animals

Petlinks Sweet Tweet

Worldwise

KEY FEATURES: A roly-poly soft electronic sound toy that sings like a bird and has feathers to trigger cat’s hunting instinct. It’s prey that will have real songbirds singing a tune of relief.

SALES TIP: Keep some by the register for those impulse buys.

worldwise.com, (303) 623-3327

$7.49

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Pounce House

OurPets

KEY FEATURES: Electronic feather wand inside mimics prey through random movements. Large side holes provide easy access for pouncing and batting through the openings.

SELLING TIP: Play the company’s YouTube channel in your store to show its toys in action.

ourpets.com, (800) 565-2695

$29.99

Teacup Fluffs

Fuzzu

KEY FEATURES: Teacup Fluffs for cats are cute, super squishy and stuffed with top-quality, organic, U.S.-grown catnip. Available in chipmunk, bunny and raccoon characters.

SELLING TIP: Animals so cute, you’ll feel bad letting kitty pounce on them.

fuzzutoys.com, (802) 825-1145

$3.99

After 15 years working for newspapers across the US (and even Alaska), Melissa Hart is now freelancing, working for a variety of publications and trade organizations. She specializes in content for the small nonprofit and business owner, in fields such as pets, IT, grocery and other retail. Melissa is based in Upstate NY with her husband, twin daughters, two rescue dogs and rescue cat.

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