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Canophera New Briar Root Chews for Dogs Available and Ready to Ship

The new products offer a solution for your tougher chewers.




(PRESS RELEASE) NEW BERN, NC – CANOPHERA, the world’s leading producer and distributor of natural wood dog chews and with a mission dedicated to sustainability and pet health, announces that the newly launched, high quality and sustainably-sourced CANOPHERA Dog Chews Made of Briar Root are available and ready to ship to independent pet retailers and distributors across North America.

Buyers and retailers will love the great margins and turn rates that CANOPHERA’s Briar Root Line offers, as well as their high inventory fill rates and ability to ship and stock.

CANOPHERA’s Dog Chews Made of Briar Root are sourced from the root of the Heather Tree and grow naturally in the Mediterranean region of Europe, where it is sustainably sourced.

CANOPHERA’s Briar Roots are harvested by small family businesses in the traditional way by hand without the use of heavy machinery. This method keeps the forest intact and helps to preserve this unique landscape and related way of living for future generations.

This new product line is expanding CANOPHERA’s product range of natural dog chews by offering the perfect product for the tougher chewer and is available in 5 sizes (XS-XL).

Key benefits and differentiators for the Dog Chews Made of Briar Root include:

  • Helps Relieve Stress
  • Strengthens Teeth
  • Helps Avoid Behavioral Issues & Reduces Boredom
  • Long Lasting & Extra Tough
  • Vegan
  • No Artificial Ingredients
  • Zero Calories
  • MSRP: $13.99-$37.99

CANOPHERA’s co-founders Sebastian Klafka and Benjamin Lemm were inspired to launch the company in 2012 based on their deep love for dogs with an unwavering dedication to sustainability and pet health. Since the initial launch, CANOPHERA went from a small start up to a global leader of natural wood dog chews, today supplying these favorite wood chews to more than 20 countries worldwide and now independent retailers across the USA and North America under leadership from Rob Johnson, president of CANOPHERA, LLC.

For more information on CANOPHERA and how it will drive revenue for your business, or to place an order for products of their beautiful display for your store, please visit, or email


Combining our deep love for the planet and for dogs and learning to better understand their unique behaviors, we set out to satisfy their basic needs through creating a more sustainable, natural and safer line of wood chew products for dogs: CANOPHERA. From a small-scale company in 2012, we soon grew into the world’s leading producer and most renowned distributor of “The Original” natural dog chews made of coffee wood. Together with our sales partners, we supply to more than 20 countries worldwide and are now expanding all over the USA with new products, display/POP, and more. With over three million products sold since 2018, we seek to improve dogs’ lives everywhere and drive revenue for our retailer and distributor partners.



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