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Dr. Pol Launches Premium Line of Cat Litter Products

Pine Pellet and Pine Cobble litter products will be available nationwide in late spring of 2022 both online and in select retail outlets.




(PRESS RELEASE) WEIDMAN, MI — Dr. Jan Pol, respected veterinarian and star of the hit television series The Incredible Dr. Pol, is launching a premium line of cat litter products. The Dr. Pol Pine Pellet and Pine Cobble litter are 100% natural, made in the USA, and serve as a safe and environmentally responsible choice for cat parents everywhere.

Compassionate, responsible and practical care are cornerstones of Dr. Pol’s approach to healthy and happy animals. That commitment and philosophy are carried out in his new cat litter which was co-developed with leading animal bedding and litter products company Equustock.

These new Dr. Pol cat litters offer consumers a healthy and eco-friendly alternative to artificial clay and silica-based litters. They are a 100% all-natural pine litter product heat treated at high temperatures to remove oils and other non-pine elements. This responsibly harvested pine product naturally works to eliminate odors and is compostable and biodegradable.

“I’ve been a veterinarian for over 50 years and yes, litter matters. That’s why I am very excited to introduce my premium line of all-natural pine cat litters. They’re high quality, safe and healthy options for you and your pet, and they’re down to earth products, just what I like! The Pine Cobble litter in particular is an innovative product with a warm, comforting texture that appeals to cats.”

“We understand that pet parents are dedicated to the health and happiness of their cherished companions.” said Jeremy Erspamer, CEO of Equustock. “With his proven experience and genuine love of animals, partnering with Dr. Pol was an obvious choice in providing a healthy litter solution to cat parents while building on our continued commitment to providing the highest quality pet care products globally.”

About Dr. Pol
Dr. Pol is a pioneer in treating animals, and 2021 marked a special milestone – his 50th year in veterinary medicine. He is also the star of Nat Geo WILD’s No. 1 hit television series, The Incredible Dr. Pol, which follows the doctor on his routine 14-hour workdays treating both pets and livestock in rural Michigan. The series continues to break ratings records for Nat Geo WILD network and surprises viewers with Dr. Pol’s witty and charming, nononsense approach to animal care. The 21st season will debut in July on Nat Geo WILD, and all previous seasons of his popular show are now available worldwide on Disney+.


A true television icon, Dr. Pol has been featured in dozens of major media outlets including USA Today, PEOPLE, Parade Magazine, TV Guide, AARP, New York Daily News, Los Angeles Times, the Chicago Tribune, and top TV shows including The Doctors, HLN, Fox & Friends, Home & Family, ABC News, Adult Swim, Good Day LA and many others. Dr. Pol’s growing line of affordable and practical products includes pet food and treats, farm feeds, animal wellness products, and pet accessories.

Dr. Pol immigrated from the Netherlands to the United States in 1971. After 10 years of practice, he moved to Weidman, MMI, in 1981 and founded Pol Veterinary Services out of his garage with his wife, Diane. With a down-to-earth, practical approach to veterinary medicine, Dr. Pol grew his practice from a humble start to one with over 25,000 clients.

Instagram: @thedrpol and @drpolpets
Twitter: @drpol
Facebook: @TheDrPolOfficial and @DrPolPets

About Equustock
Equustock is the premier global innovator and producer of 100% natural bedding and litter products. Its core mission is to create natural, environmentally responsible and healthy products that are safe for animals and provide smart solutions to parents of pets and animals everywhere.






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