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Ethical Products Launches Their New Line of Realistic Mice Catnip Cat Toys.




(PRESS RELEASE) EEEK! Lifelike, fuzzy fur, catnip and crinkle sounds are irresistible to cats. New mouse toys sized from small to super large are sure to capture any cat’s attention. Variety of textures feel good on cat’s claws, long tails for swatting and batting, sized right for cats to hunt their prey. Available styles are House Mouse Helen with crinkle, Flat Mouse Frankie with crinkle, Wool Mouse Willie with wool fabric, Big Mouse Bertha with crinkle and Super Mouse Sam with crinkle.



P.L.A.Y. Media Spotlight

At P.L.A.Y. — Pet Lifestyle & You — toy design is definitely a team effort! Watch PETS+ interviewer Chloe DiVita and P.L.A.Y.’s Director of Sales Lisa Hisamune as they talk about the toy design process, the fine-tuning that makes each toy so special and why every P.L.A.Y. collection is made with independent retailers top of mind.

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