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Inbox: Letters From Our Readers for July-August 2017

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Katherine Morrison of Barkworthies greets the arrival of the May-June issue of Pets+.

Welcome Arrival

I’m always excited when I see my latest Pets+ delivered! The articles are thought-provoking, and the formatting keeps it easy to read.” —  Katherine Morrison, Regional Sales Manager, Barkworthies

Rereadable

Loved the article from the non-pet supply business writers (“If I Owned …,” May/June). It was excellent to hear from their perspective. I ripped those pages out of the magazine and have put them in a binder I keep with important articles for my staff to read and for me to reread in the future. —  Wendy Megyese, K9s and Coffee, Emerald Isle, NC

Tone Deaf

The article written by Michelle Lange about the organic dog food was completely tone-deaf! To mention Evanger’s products in light of the recent scandal was completely off the mark. That article was published well after the FDA report was issued, and the controversies were well documented. —  Audree Berg, Auggie’s Doggies Pet Supplies, Fort Lauderdale, FL

Reminders

I really enjoyed the March/April edition. The 10/10/10 Rule (page 47) also applies to my personal life! I tore out three pages to keep as reminders. —  Andy Miller, F.D. Miller Feed Co., Arthur, IL

Brain Food

The upcycled displays (“Benchmarks,” May/June) piqued my interest. Really enjoyed the ideas; they help make my brain be more creative.  —  Suzanne Anderson, Froodle, Tonton Falls, NJ

Hammer Away

Please hammer away at the shopping online issue that we all have to compete with, and which manufacturers we respect for not being available online. —  Connie Roller, The Feed Bag Pet Supply, Grafton, WI

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Name Changer

I read your March/April issue four times while on vacation. It was the best pet magazine I have ever read. I ended up celebrating pet holidays because of that edition, I ordered more marketing books by your recommendations, and I’m changing my last name. Thank you for such a great magazine.  —  Nancy Quinn, Dog Krazy, Fredericksburg, VA

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FEATURED VIDEO

NASC Media Spotlight

At first it was just an idea: Animal supplements needed the same quality control that human-grade supplements receive. But that was enough to start a movement and an organization —the National Animal Supplement Council — that would be dedicated to establishing a comprehensive path forward for the animal supplements industry. In this Media Spotlight interview, NASC’s president, Bill Bookout, talks to PETS+ interviewer Chloe DiVita about the industry today: Where it’s headed, what’s the latest focus and why it’s vital to gain the involvement of independent pet product retailers.

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